SMPP is short message peer-to-peer binary protocol for sending SMS and was initially developed to test how good the SMS application works. SMPP supports two way messaging and remains connected with SMSC continuosly through internet.
SMPP has done wonders in sending large amount of messages worldwide.HTTP is popular among individuals who send 50 to 100 messages at a time where as SMPP is integrated for for sending high volume of SMS.
HTTP also performs well with the application but SMPP has shown extraordinary results and done wonders in sending large amount of messages worldwide.
Now,SMPP is used worldwide to send and receive messages in a reliable and affordable way.The demand of SMS marketing has increased drastically over a period of time and with this, the demand for multiple gateways and higher throughput has risen in the market.
All these requirements have been fulfilled by SMPPprotocol.Smart SMS is designed keeping the scalabilty of SMPP server in mind. Binding with SMPP is a complicated task, but SMPPSMSHUB is always there to help you integrate it.We suggest all our lients to get bound with SMPP to experience better throughput rates.On the other hand HTTP is a lower-level communication protocol to transfer messages.
It is not as reliable as SMPP in terms of sending high volume of messages.HTTP is designed for individual use and can't handle load balancing.It also lacks the parameters required by the providers worldwide.